| Should firms leverage social media usage to enhance
supply chain efficiency? a post covid-19 empirical investigation, review of education, administration & law, vol 5, (2) (2022) 149-162 |
| Youngster’s attitude and acceptance of mobile
advertisement in Pakistan, Pakistan journal of social sciences (pjss) vol. 41, no. 4 (2021), pp. 945-960 |
| Impact of tourist’s environmental awareness on proenvironmental behavior with the mediating effect of tourist’s environmental concern and moderating
effect of tourist’s environmental attachment, sustainability (2021), 13, 12998. |
| Impact of network factors on supply chain performance: a case of textile sector of Pakistan, (reads) vol 7(3),(2021), 357-370 |
| Impact of financial service quality on banking customer’s loyalty: mediating role of banking customers satisfaction; insights from banking sector of pakistan (issn: 1735-188x) volume 18, number 4, (2021) |
| Impact of csr on customer value co-creation behavior: the investigation of moderation mechanisms, journal of accounting and finance in
emerging economies issn: 2519-0318&issn (e):2518- 8488 volume 7: issue 2 June (2021) |
| The impact of relational capital on supply chain quality integration and supply chain performance: the moderating role of quality orientation, webology
(issn: 1735-188x) volume 18, number 4, (2021) |
| Mediating role of value co-creation and customer commitment between customer trust and customer loyalty in mobile banking of pakistan, abasyn journal
of social sciences vol (14), issue (1), (2021). |
| Conference Papers |
| A review of supply chain integration extents, contingencies, and performance; a post-covid-19 review. operations research perspectives, 100183.(2021) |
| Sustainable supply chain management practices impact on sustainable supply chain
performance; a case food manufacturing sector of pakistan, review of economics and development studies (reads) vol 6(4), 941-
954(2020) |
| Extent of integration in agriculture supply chain: the public sector stakeholders perspective. journal of business and social review in emerging
economies, 6(4), 1333-1348, (2020 |
| Impact of green hrm practices on environmental performance: a mediating role of ocbe, global conference on business management and social sciences, academy of business management conference, (2020) |
| ·Role of employee’s performance measurement system in achieving organizational objectives: a case study of banking sector in punjab, pakistan. paradigms, (2018) |
| ·Factors affecting attitude and acceptance of mobile advertising in pakistan: a study of young consumers, int research conference on business and social innovation, hamdard university, (2018) |
| ·Supplier selection: insight from automotive industry of pakistan vol.35 no.1 (2015), pp. 49-64 in pakistan journal of social sciences (pjss), (2015) |
| ·Sustainable logistics operations; study of leading mnc from fmcg sector of pakistan vol.33 no.2 (2013), pp. 409-420 in pakistan journal of
social sciences (pjss) |
